Three proprietary trademarks used on our own stores and in licensing
Our core brand, registered in the U.S. in 2018. It is used on the main products we sell on Amazon U.S., Canada and European sites, and can be licensed to partner factories.
A proprietary registered trademark used to separate categories and store entities, so pricing and positioning do not clash under one brand.
A proprietary registered trademark held in reserve for testing new categories and longer-term product lines.